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		<pubDate>Wed, 02 Nov 2011 11:08:07 +0000</pubDate>
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		<title>Introduction to WordPress</title>
		<link>http://verulamwebtraining.co.uk/events/introduction-to-wordpress-2/</link>
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		<pubDate>Fri, 29 Apr 2011 16:43:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[introduction]]></category>
		<category><![CDATA[training]]></category>
		<category><![CDATA[wordpress]]></category>

		<guid isPermaLink="false">http://verulamwebtraining.co.uk/events/introduction-to-wordpress-2/</guid>
		<description><![CDATA[Since it&#8217;s first release in 2003, WordPress has rapidly grown from being the blogging platform of choice to the a state-of-the-art platform for business and personal websites across the globe. WordPress websites are highly customisable, search engine friendly and feature rich, but understanding how to administer a WordPress-based website can initially be daunting. This one-day [...]]]></description>
			<content:encoded><![CDATA[<p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://verulamwebtraining.co.uk/wp-content/uploads/2010/08/wordpressimage2.jpg" width="240" />
		</p><p>Since it&#8217;s first release in 2003, WordPress has rapidly grown from being the blogging platform of choice to the a state-of-the-art platform for business and personal websites across the globe. WordPress websites are highly customisable, search engine friendly and feature rich, but understanding how to administer a WordPress-based website can initially be daunting.</p>
<p>This one-day course provides a thorough, but accessible overview of how to install and upgrade the software, configure the various options, add content and customise the look and functionality. Whether you just want to know how to login and add new content or go further and customize and configure your website, this is the perfect course for you.</p>
<p>The training will take place in St Albans at:<br />
St Albans Enterprise Agency Ltd<br />
Suite 19 Stanta Business Centre<br />
Soothouse Spring,<br />
St Albans,<br />
Herts<br />
AL3 6PF</p>
<p>For more information about the venue, please visit <a href="http://www.stanta.co.uk">www.stanta.co.uk</a></p>
<p>To find out if you are eligible for the £1000 government reimbursement, please email <a href="mailto:zak@hsuinternational.com">zak@hsuinternational.com</a><br />
with your name, company name and contact number to register your interest. All emails will receive a response within<br />
24hours. Spaces are limited to 8 people per course and priority is given to early applicants. Also note, that the Train to<br />
Gain Leadership &amp; Management fund is coming to an end at the 31st of December so please apply promptly. For more<br />
information, please visit the official Train to Gain government website: <a href="http://www.traintogain.gov.uk/">http://www.traintogain.gov.uk</a></p>
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		<title>Internet Social Media Training &#8211; Option 8</title>
		<link>http://verulamwebtraining.co.uk/events/internet-social-media-training-option-8/</link>
		<comments>http://verulamwebtraining.co.uk/events/internet-social-media-training-option-8/#comments</comments>
		<pubDate>Fri, 29 Oct 2010 14:25:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://verulamwebtraining.co.uk/events/internet-social-media-training-option-8/</guid>
		<description><![CDATA[Verulam Web Training are pleased to promote the services of a renowned digital training company specialising in showing small &#38; medium sized businesses how to grasp the opportunity that is the internet. Integrating into the sales, marketing &#38; customer service functions of your business. Click here for to see some reviews from individuals that have [...]]]></description>
			<content:encoded><![CDATA[<p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://verulamwebtraining.co.uk/wp-content/uploads/2010/10/social.jpg" width="240" />
		</p><p>Verulam Web Training are pleased to promote the services of a  renowned digital training company specialising in showing small &amp; medium sized businesses how to grasp the opportunity that is the internet. Integrating into the sales, marketing &amp; customer service functions of your business. Click here for to see some reviews from individuals that have undertaken training through <strong>Ivor Kellock</strong> &amp; <strong>trainleaders</strong> &#8211; <a title="trainleaders" href="http://www.youtube.com/watch?v=WeVFYVb2Z_c" target="_blank">YouTube video for trainleaders</a></p>
<p>Course Objectives</p>
<p>* Develop an effective internet strategy<br />
* To be seen as No 1 in your catchment area on the internet for your area of expertise<br />
* Raise your profile to create face-to-face meetings. Effective for B2B &amp; B2C in commercial/retail<br />
* Build &amp; manage your online reputation simply yet effectively<br />
* Effectively create compelling content to increase your online presence<br />
* Help you dominate a space on the internet by having separate large &amp; small pockets of you in different places<br />
* Make it easy for people to stumble across you (component of SEO strategy)<br />
* How to give search engines dynamic updated content (component of SEO strategy) automated saving your time<br />
* Create your own online marketing machine<br />
* Be aware of what other people are saying about you – monitor &amp; influence<br />
* Be able to monitor the success of Social Media campaigns<br />
* Understand what social media is all about and how it helps your business<br />
* Pull opposed to push marketing<br />
* Blogging &#8211; Why blog and What to blog about, The key types of blog post, using video<br />
* Twitter &#8211; How does it work? Setting up a Twitter account, retweets, hashtags &amp; lists, use of applications<br />
* LinkedIn &#8211; Your profile, Building connections &amp; recommendations, using groups, news &amp; discussions<br />
* Facebook – Why &amp; How? Developing a business page (fanpage)<br />
* YouTube – the power of video</p>
<p>To Download the Training programme outline for both days, please click this link &#8211; <a title="programme for internet social media training" href="http://www.happysideup.com/var/docs/TrainingProgrammetrainleaders.pdf" target="_blank">programme for Internet Social Media Training</a>.</p>
<p><strong>PLEASE NOTE &#8211; This is a two-day course, with the second day on 27th January 2011.</strong></p>
<p>The training will take place in St Albans at:<br />
St Albans Enterprise Agency Ltd<br />
Suite 19 Stanta Business Centre<br />
Soothouse Spring,<br />
St Albans,<br />
Herts<br />
AL3 6P</p>
<p>For more information about the venue, please visit <a href="http://www.happysideup.com/training/www.stanta.co.uk">www.stanta.co.uk</a></p>
<p>To find out if you are eligible for the £1000 government reimbursement, please email <a href="mailto:zak@hsuinternational.com">zak@hsuinternational.com</a><br />
with your name, company name and contact number to register your interest. All emails will receive a response within<br />
24hours. Spaces are limited to 8 people per course and priority is given to early applicants. Also note, that the Train to<br />
Gain Leadership &amp; Management fund is coming to an end at the 31st of December so please apply promptly. For more<br />
information, please visit the official Train to Gain government website: <a href="http://www.traintogain.gov.uk/">http://www.traintogain.gov.uk</a></p>
]]></content:encoded>
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		<item>
		<title>Internet Social Media Training &#8211; Option 7</title>
		<link>http://verulamwebtraining.co.uk/events/internet-social-media-training-option-7/</link>
		<comments>http://verulamwebtraining.co.uk/events/internet-social-media-training-option-7/#comments</comments>
		<pubDate>Fri, 29 Oct 2010 14:25:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[social]]></category>

		<guid isPermaLink="false">http://verulamwebtraining.co.uk/events/internet-social-media-training-option-7/</guid>
		<description><![CDATA[Verulam Web Training are pleased to promote the services of a renowned digital training company specialising in showing small &#38; medium sized businesses how to grasp the opportunity that is the internet. Integrating into the sales, marketing &#38; customer service functions of your business. Click here for to see some reviews from individuals that have [...]]]></description>
			<content:encoded><![CDATA[<p style="float:right; margin:0 0 10px 15px; width:240px;">
		<img src="http://verulamwebtraining.co.uk/wp-content/uploads/2010/10/social.jpg" width="240" />
		</p><p>Verulam Web Training are pleased to promote the services of a  renowned digital training company specialising in showing small &amp; medium sized businesses how to grasp the opportunity that is the internet. Integrating into the sales, marketing &amp; customer service functions of your business. Click here for to see some reviews from individuals that have undertaken training through <strong>Ivor Kellock</strong> &amp; <strong>trainleaders</strong> &#8211; <a title="trainleaders" href="http://www.youtube.com/watch?v=WeVFYVb2Z_c" target="_blank">YouTube video for trainleaders</a></p>
<p>Course Objectives</p>
<p>* Develop an effective internet strategy<br />
* To be seen as No 1 in your catchment area on the internet for your area of expertise<br />
* Raise your profile to create face-to-face meetings. Effective for B2B &amp; B2C in commercial/retail<br />
* Build &amp; manage your online reputation simply yet effectively<br />
* Effectively create compelling content to increase your online presence<br />
* Help you dominate a space on the internet by having separate large &amp; small pockets of you in different places<br />
* Make it easy for people to stumble across you (component of SEO strategy)<br />
* How to give search engines dynamic updated content (component of SEO strategy) automated saving your time<br />
* Create your own online marketing machine<br />
* Be aware of what other people are saying about you – monitor &amp; influence<br />
* Be able to monitor the success of Social Media campaigns<br />
* Understand what social media is all about and how it helps your business<br />
* Pull opposed to push marketing<br />
* Blogging &#8211; Why blog and What to blog about, The key types of blog post, using video<br />
* Twitter &#8211; How does it work? Setting up a Twitter account, retweets, hashtags &amp; lists, use of applications<br />
* LinkedIn &#8211; Your profile, Building connections &amp; recommendations, using groups, news &amp; discussions<br />
* Facebook – Why &amp; How? Developing a business page (fanpage)<br />
* YouTube – the power of video</p>
<p>To Download the Training programme outline for both days, please click this link &#8211; <a title="programme for internet social media training" href="http://www.happysideup.com/var/docs/TrainingProgrammetrainleaders.pdf" target="_blank">programme for Internet Social Media Training</a>.</p>
<p><strong>PLEASE NOTE &#8211; This is a two-day course, with the second day on 20th January 2011.</strong></p>
<p>The training will take place in St Albans at:<br />
St Albans Enterprise Agency Ltd<br />
Suite 19 Stanta Business Centre<br />
Soothouse Spring,<br />
St Albans,<br />
Herts<br />
AL3 6P</p>
<p>For more information about the venue, please visit <a href="http://www.happysideup.com/training/www.stanta.co.uk">www.stanta.co.uk</a></p>
<p>To find out if you are eligible for the £1000 government reimbursement, please email <a href="mailto:zak@hsuinternational.com">zak@hsuinternational.com</a><br />
with your name, company name and contact number to register your interest. All emails will receive a response within<br />
24hours. Spaces are limited to 8 people per course and priority is given to early applicants. Also note, that the Train to<br />
Gain Leadership &amp; Management fund is coming to an end at the 31st of December so please apply promptly. For more<br />
information, please visit the official Train to Gain government website: <a href="http://www.traintogain.gov.uk/">http://www.traintogain.gov.uk</a></p>
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